The story behind 100 Mental Models is a personal one.

 

I first came across mental models decades ago. I was fascinated by their power and collected them ever since, finding them valid across so many parts of my life. I used them while debating with my wife, striving to do well at work, and even to build the body I wanted in sports.

 

But it wasn't until I was expecting my first daughter that I realized I needed to get them in order.

I needed to not only understand these models but to turn them into a clear, actionable system for her, and for myself. That mission is now the core of my work.

 

Putting together abstract mental models into practical tools that help her, and others, to apply those concepts to their daily lives.