A cognitive bias where people decide on options based on whether the options are presented with positive or negative connotations: the...

You received the job offer. For a moment, there is a rush of excitement and validation, but it vanishes the instant you see the number....

The human tendency to create stories to explain past events, oversimplifying causality and making them seem more predictable than they...

Your team is preparing to launch a new initiative. You have studied the market leaders, reverse-engineered their strategies, and built a...

The universal human tendency to search for, interpret, favor, and recall information in a way that confirms or supports one's...

A cognitive bias where people with low ability at a task tend to overestimate their ability. A teenager earns their driver's license....

If a belief cannot be disproven by any conceivable evidence, it is not a scientific claim but an article of faith. Your friend claims a...

In the 1990s, Harley-Davidson ––a brand synonymous with rugged individualism, powerful motorcycles, and the open road––made a strategic...